Londis Link – simplifying communication to empower small businesses

Background.

Londis, the convenience-store symbol group, has over 2000 independent, store-owning members in England, Wales and Scotland. By joining the group, retailers gain bulk-buying advantages and save time, as supplies are delivered to their premises. Additionally, the group has negotiated competitive terms with over 200 suppliers, who deliver direct to Londis stores. As part of its package, Londis also provides retailers with store development expertise, marketing and promotional support as well as an exclusive own-brand range.

For more than 10 years, Londis has operated internal systems for placing orders, but in the past year the group has opened connectivity to its supply chain to various accredited third-party IT suppliers and is in the process of appointing more.

The Requirement

As a result, the group needed to bring its selected EPOS providers into line with its current internal system, in order to allow the processing of orders electronically.

The transactions identified for electronic processing were:

  • Product management – each store needs a comprehensive product file that includes pricing information.

  • Order processing – each store needs to be able to place its own orders, using the current locally-held product details, from the Londis systems.

  • Order acknowledgement – the store needs to know that an order has been received by Londis head office.

  • Despatch note – once an order has been picked and is ready for shipping (or is en route), the store needs to be advised that the order has been fulfilled.

Key Decisions

Because of the number of potential interfaces associated with the software products used by the stores, it was decided that XML would best provide the four key deliverables:

  • The Product Master File
  • Orders to be placed
  • Order Receipt Acknowledgement
  • Despatch Note

The system would refresh Master Files weekly and provide order tracking for those stores that were connected. When orders were identified they would be syntactically checked and, if correct, immediately acknowledged. If incorrect, an error response would be sent to the store.

When goods were ready for shipping, the store would be advised by the placement of a file, ready for collection next time it accessed the service.

Perwill’s eBiz-Manager was chosen to implement the solution and the company itself was contracted to design the necessary XML transactions, and to assist with implementation and initial rollout.

Trials began in late 2000 and were steadily refined until early 2001, then the rollout to stores began. By early August 2001, 53 stores were transacting business with the Londis head office.

Tony Nelder, Retail Systems Controller at Londis, commented: “Perwill’s involvement in LondisLink has been an essential element of the project. The Perwill eBiz Manager was able to provide the essential communication layer between our head office systems and the disparate EPOS and back office systems in the group members’ premises. I’m happy to report that the system is performing to specification and within budget.”

Challenges

The concept of XML (eXtensible Mark-up Language) has been around since late 1998, it has evolved from SGML, a printer language, and HTML, the lingua franca of the Internet. Without established standards, the data structures designed for the Londis transactions not only had to meet the needs of Londis but also to be as ‘open’ as possible, to suit the EPOS suppliers.

The Future

The solution will continue to be rolled out to more and more stores, with the associated benefits and efficiencies that the process will bring. The expectation is that this improved efficiency will encourage retailers to increase their spend through Londis, thereby increasing the group’s buying power.

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James Wilkinson

AUTHOR BIOGRAPHY

James Wilkinson,
Sales & Marketing Manager

Perwill
James Wilkinson –, graduated from Cardiff University with a 2.1 degree in Computer Science. James has been working in the IT industry for over fifteen years, taking on varied roles from technical design and development, through to business and sales management. Prior to joining the company, from 1989 James worked with a number of Perwill’s competitors within the EDI and e-commerce sector. This experience has enabled him to develop a considerable understanding of the challenges, in terms of market awareness, competitive positioning and technical direction faced by Perwill, in establishing the company as a premier brand and a leading player in the global EDI and EAI markets.
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